Africa's automotive sector is witnessing a transformative era with AUTO24.africa, a trailblazing platform introduced by Africar Group. Operating in South Africa, Morocco, Côte d'Ivoire, Senegal, and Rwanda, with plans for further expansion, AUTO24.africa is redefining the car buying and selling experience. Launched in 2022 and backed by Stellantis, a global automotive giant with brands like Peugeot and Fiat, AUTO24.africa brings unparalleled trust and transparency to the African auto market.
This platform differentiates itself by offering an array of services traditionally associated with new cars. Customers benefit from a comprehensive refund policy, warranties on critical components, roadside assistance, and inclusive insurance and maintenance packages. Such initiatives are crucial in a market that has long struggled with transparency and reliability.
Axel Peyriere, CEO and co-founder, emphasizes the mission of AUTO24.africa: "Our goal is to enhance the auto trading experience across Africa, making it seamless and secure. Our strategic alliance with Stellantis propels us towards redefining automotive standards on the continent." This vision is set to bring a new level of professionalism and customer satisfaction to the African automotive marketplace.
AUTO24.africa's approach is particularly revolutionary in its integration of digital technology to streamline and safeguard transactions, encouraging more people to engage in the auto market confidently. The platform's commitment to quality and customer satisfaction is poised to spur further growth in the automotive sectors of each operational country, potentially boosting overall economic development.
By providing detailed warranties and reliable service packages, AUTO24.africa not only increases the attractiveness of buying used vehicles but also ensures that these vehicles are dependable and roadworthy. This commitment to quality is reshaping consumer expectations and could significantly influence the future of car trading in Africa and beyond.
